Contact List Management

List of Standard Service Variables

171 views November 25, 2018 0

Below you can find a list of standard service variables that you can use when creating email templates and sending campaigns.

IMPORTANT: All variables should be in “lowerCamelCase” format. Only Latin letters allowed. No underlines, special symbols, etc.

  • lowerCamelCase (part of CamelCase) is a naming convention in which a name is formed of multiple words that are joined together as a single word with the first letter of each of the multiple words (except the first one) capitalized within the new word that forms the name.

Note: use YYYY-MM-DD format for date values (example: “userBirthDate” => “1900-01-01”)

Variable Description
{{name}} Subscriber’s name from the contact list which will be used as a From_name in your emails
{{email}} Email address will be used as a From_email
{{phoneNumber}} Addressee phone number to send SMS. Should be valid E.164 phone number.
{{contactCreatedAt}} The recipient’s subscription date
{{host}} Website domain name from your From_email address
{{currentDate}} Current date in “dd-mm-yyyy” format
{{currentMonth}} The current month
{{currentYear}} The current year
{{campaignName}} Campaign title
{{triggerName}} Trigger title
{{dripName}} Drip campaign title
{{scenarioName}} Scenario name
{{listName}} Displays the contact list name
{{segmentName}} Displays the segment name. Doesn’t work with triggers and drip campaigns.
{{companyName}} Company name linked to your contact list
{{companyEmail}} Company email address linked to your contact list
{{companyPhone}} Company phone number address linked to your contact list
{{companyAddress}} Company physycal address linked to your contact list
{{companyCity}} Company location city linked to your contact list
{{companyCountry}} Company location country linked to your contact list
{{unSubscribeUrl}} You can use this variable in template to provide your users a way to unsubscribe from email list
{{webVersionLink}} You can use this variable in template to provide your users a link to web version of the message