General Data Protection Regulation (“GDPR”)

General Data Protection Regulation (“GDPR”)

186 views November 15, 2018 0

Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation)

The aim of the GDPR is to protect all EU citizens from privacy and data breaches in today’s data-driven world. Although the key principles of data privacy still hold true to the previous directive, many changes have been proposed to the regulatory policies; the key points of the GDPR as well as information on the impacts it will have on business can be found below.

GDPR Key Changes

Smart Sender and GDPR

SmartSender has taken  all necessary measures to comply with the GDPR.

Right to be informed: Smart Sender is completely transparent in how it is using personal data. Smart Sender process the personal data only for the purpose declared in its Terms of Use and only in the scope of documented instructions of the Client.

Right of accessSmart Sender is transparent about the data that we collect and what we do with it. Also visit Smart Sender’s Privacy Policy.

Right of rectification: Client may rectify his/her personal information at any time through account settings. The Client can also contact us directly to edit or rectify the information.

Right to erasure (‘the right to be forgotten’):  Client may remove its account without the need for a specific reason as to why they wish to discontinue. Client can send us a request to erase all your data, which we will complete within 30 days.

If one of your contacts wishes to exercise their right to be forgotten, you can simply delete them from your lists in Smart Sender. If one of Client’s contacts sends a valid request directly to us, we will inform you and remove their personal data from your account, as well as from any other SendinBlue accounts who have personal data on this contact, when applicable.

Right to restrict processing:  If one of Client’s contacts wishes to block or suppress processing of their personal data, the Client can simply undertake appropriate measures to restrict the contact in the lists. If one of Client’s contacts sends a valid request directly to us, we will inform you and restrict the processing of the very contact at Client’s account.

Right to data portability: The Client can export the contacts information as a csv file at any time. Upon request, Smart Sender will export Client’s data at any time as well.

Right to object:Client may unsubscribe at any time to any specific use of the information. in certain circumstances, individuals are entitled to object to their personal data being used. This includes, if a company uses personal data for the purpose of direct marketing, scientific and historical research, or for the performance of a task in the public interest.

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